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Published 13 days ago

Hyundai pauses ads on X over brand safety issues

  • Hyundai suspended ads on X due to an ad placement near antisemitic content, confirmed by Joe Benarroch, X's head of business operations. The account with antisemitic content was also suspended.
  • The Hyundai campaign on X, focused on climate change ads for policymakers, was run corporately. Hyundai paused ads on X to address brand safety concerns directly with X.
  • X has suspended the account posting antisemitic content, in violation of X's policies, according to X's confirmation to NBC.
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